NürnbergMesse GmbH
NürnbergMesse Group enables exhibitors to maintain their data self-service, relieves the service agency and increases efficiency. The solution was developed as a minimum viable product (MVP) and uses NovaDB. It offers self-sufficiency for exhibitors and saves costs. NovaDB is part of the NürnbergMesse Group's digitalization strategy.
Success Story NürnbergMesse SelfService in the exhibitor area powered by NovaDB
NürnbergMesse Group is pushing ahead with the gradual expansion of real trade fair events with additional digital products and services for exhibitors, suppliers and visitors. In line with the motto "before the exhibition is after the exhibition", exhibitors should have the opportunity to present themselves to visitors and make contact 24/7. To do this, you need an up-to-date, well-maintained profile with product data and services. Visitors should also be able to meet and exchange information online throughout the year.
In future, NürnbergMesse will support the expansion of its offering with the SelfService for exhibitors, thus relieving its service agency of the burden of data entry: exhibitors and suppliers can enter their company and product data 24/7 conveniently, quickly, easily and intuitively, and keep the data up to date and complete themselves.
Quick to market - SelfService as a minimum viable product (MVP)
The project team developed the self-service as an MVP into a tangible product with its core functions in just a few weeks. NovaDB was used as a data hub, for data enrichment and as a maintenance client for the realization of the MVP.
- Service
Exhibitors can maintain their data 24/7. - Brand maintenance
The data can be used for different brands and trade fairs without having to maintain them multiple times. - Efficiency
Release processes and communication costs are significantly reduced. - Cost savings
The service agency is largely relieved of pure data transfer.
NürnbergMesse / Heiko Stahl